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Xbox hardware revenue plummets 33% as new CEO Asha Sharma faces “foundational work”

Microsoft has released its fiscal Q3 2026 earnings, revealing a continued decline for the Xbox division. While the company as a whole saw an 18% increase in revenue to $82.9 billion, the gaming sector continues to struggle with console sales and overall engagement growth.

Xbox hardware revenue plummets
Xbox hardware revenue plummets. (Image: ABWaves Game)

These results mark the first major financial report since Asha Sharma took the helm as CEO of Xbox. While Sharma has recently promoted a more “affordable, personal, and open” vision for the brand, analysts note that these figures primarily reflect the momentum of the previous administration rather than her new strategic shifts.

Source: Microsoft.

Third consecutive quarter of decline

The division is currently navigating its third straight quarter of falling revenue. The trend began with a dip in the October 2025 report and continued through January 2026.

  • Hardware Revenue: Fell by 33% this quarter. This is the second consecutive quarter where hardware revenue has dropped by more than 30%. In Q1 FY26, the decline was 29%, narrowly missing a “triple-streak” of 30%+ losses.
  • Overall Gaming Revenue: Declined by 7% year-over-year.
  • Content and Services: Decreased by 5%, though Microsoft noted this was partially due to a difficult comparison with the previous year, which was bolstered by strong first-party releases.

Challenges for the New Leadership

Asha Sharma addressed the results on social media, acknowledging that while the business has seen progress in margins, “player and revenue growth has not yet met our ambition.” She emphasized that the team is now focused on “earning every player today and into the future.”

Microsoft CEO Satya Nadella also commented during the earnings call, stating that the company is performing the “foundational work required to win back fans.” This includes recent strategic pivots, such as:

  • Game Pass Price Reductions: Lowering the price of some tiers to stay responsive to customer feedback after previous price hikes.
  • Focus on Active Users: Despite the revenue drop, Xbox set new records for monthly active users and game streaming hours this quarter.

Future projections

The road ahead remains difficult. Microsoft CFO Amy Hood projected that Xbox revenue will continue to decline in the fourth fiscal quarter (ending June 30). Hardware revenue is expected to drop further, while content and services are predicted to decline in the “low-teens,” partly due to the lower revenue generated by the now-cheaper Game Pass tiers.

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